CutPile 2.0 · live
CutPile runs a working flooring business every day. As of tonight it runs the public website too: a catalog with true prices, a finder that gets a person to the right kind of floor in two taps, rooms rendered photoreal from one photograph, walkthrough videos the system makes itself, a Merchant Center feed, and a watch on what the market charges. One system, learning the trade from inside it.
The photographPhotoreal · a new floor
One photograph per room. CutPile finds the floor, the furniture standing on it and the light, lays the plank at real scale, then renders the result photoreal. Drag the handle.
What is live, tonight
Every tile below is running in a working showroom and shop, used by a crew that did not sign up to test software. That is the whole method: build it on the job, keep what earns its place.
The catalog, the prices, the towns, the hours and the photographs come from the same rows the counter reads. Two thousand four hundred addresses, every old one mapped or honestly gone, crawled clean before the switch was thrown.
Type first, then brand, then plank width, each chip showing the true count it would leave. Glue down vinyl stays out of the way until somebody asks for it, then it stands alone, tagged on every card.
One vision call finds the floor, the furniture on it, the plane and the light. Any of 1,482 mill textures or 37 stains lays in at real scale in the browser; one more tap renders the room photoreal, with the mask kept honest.
From the same photographs: a room-by-room walkthrough with the new floor laid through the whole house, cut to a brand's band or the platform's own. No crew, no drone, no render farm.
A Merchant Center feed of every public color with its advertised price, GTINs where the mill gives them, shipping labels by how a brand reaches the home, and a price test on the site that watches how people behave around a number.
Each color checked against the market on a schedule, normalized to the square foot, called great, good or bad, with a flag when a dollar under the advertised floor is the sweet spot.
A serial, a kind, a home, and a QR that never changes. Scan it in the showroom to borrow it, scan it on the phone to check it out to a job, and the follow-up text drafts itself when it comes back.
Calls, texts, emails and voice notes become activities on the right job with a title, a class and the facts pulled out. A note that names a floor attaches the floor. A promise made on a call becomes a draft that waits for a yes.
Search Console, Bing and analytics pulled nightly into the platform's own tables, filtered once at ingest. Baselines frozen the night of the switch, so before and after is a real answer and not a feeling.
The film
A walkthrough of a house on a new floor, made by CutPile from one photograph per room. The house is one of its own: written from a brief, photographed nowhere, laid with a real product at real scale.
| Floor | Ours | Market | Call |
|---|---|---|---|
| Harbor Oak 7" | $4.29 | $4.49 to $5.19 | great |
| Saltbox Hickory 5" | $6.99 | $6.79 to $7.49 | good |
| Meadow Pine 9" | $3.99 | $3.99 to $4.29 | sweet spot |
| Quarry Slate tile | $5.49 | $4.29 to $4.99 | look again |
Selling online
The website reads the price the counter reads. The shopping feed reads the same price. The market watch checks that price against everyone else's every night. Nothing is typed twice, so nothing drifts.
The phone
Nothing you capture depends on having signal at the moment you capture it. The capture goes into the phone first, the screen says so, and it goes up by itself later, in order. And when a tool needs the public site, one tap opens it signed in, with the staff layer on.
| Query | Impr. | Clicks | Missed |
|---|---|---|---|
| brand flooring near me | 846 | 0 | 25 |
| floor stain chart | 397 | 0 | 12 |
| refinish or replace hardwood | 312 | 2 | 7 |
| waterproof plank showroom | 288 | 1 | 8 |
Intelligence
Half the sessions on a small business site are datacenters and crawlers. CutPile filters at ingest from a definition it keeps in its own knowledge graph, keeps the raw figure in one column no screen shows by default, and stores every day so the trend is answerable a year from now.
Roadmap
Access
If you run a flooring business, or a trade like it, and you want a system that learns your business rather than a form you fill in, say hello. Tell us what your day looks like.
psst, type our name to open the vault
The version vault
Each build is a snapshot of CutPile then and there. The pitch changed as the product did.
